Colors and Your Brand Image

By on Dec 27, 2016 in All Post, Graphic Design | 0 comments

When starting a business, it’s important to know what colors say about your business, and how to chose the perfect color scheme. It is important to note that this guide is not a definitive solution for your branding needs. For example, your company may want to chose more than one color to define your brand much like Google has done with its logo. Just remember to be careful when dealing with more than two or three distinct colors for your brand image. It can often get confusing.   Blue Blue is often seen as a soft, trustworthy and dependable color. Take a look at Absolutely Genius Designs, Facebook, Samsung, Twitter, Bell, Ford. They all use blue in their color scheme to show these traits.   Green Companies often use green to showcase health, freshness and sophistication (for the darker greens). Starbucks, Android, Whole Foods, Holiday Inn and Animal Planet all use this Green Color...

Google Analytics Basics: Part 2

By on Dec 8, 2016 in All Post, Google Analytics Help | 0 comments

For any business, Google Analytics might be one of the most useful analytics tools that can be used. Not only can it track how many people are on your website, but it can also show you what type of people are searching for your website. With all this data, it can be difficult to make sense of it. This is especially true when trying to decide what to change about the website, and how to advertise. Please note that if there aren’t enough people going to your site, then Google will not be able to display some of the information at all.    Google Analytics Basics For the purpose of keeping this post a reasonable length, I’m splitting it up into two different parts: the first – this part – will be a basic list of the settings and what they mean. By no means will this be an extensive list, as it will only have relevant information and settings for beginners. The second part...